Page 52 - Tropic Magazine Issue 12
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Industry
          Profile



























           Global eco-excellence


           As  ala Beach Nature Reserve celebrates its 20th
           anniversary, the eco-lodge’s approach to sustainable
           development continues to receive plaudits.                                                                                                                                    “ ere is a happy and proud spirit amongst our sta f and
                                                                                                                                                                                         this is re lected in the high levels of enjoyment that guests
                                                                                                                                                                                         regularly comment on.  e synergy between our sta f and
                                                                                                                                                                                         guests has been the driving force behind achieving
                                                                                                                                                                                         significant improvement to the natural ecosystems.
           Few tourism projects in Australia have   heritage protection became buzzwords,   Unique Lodges of the World collection
           blended in to their natural surrounds   the Prettejohn family commenced a   a ter a rigorous vetting process.  e                                                              Biodiversity has increased enormously since we
           and complemented the environment as   revegetation program on the site in a   collection features a hand-picked                                                               commenced a revegetation program in the 1970’s.”
           e fortlessly and elegantly as  ala Beach   bid to restore it to its former glory. A   collection of “boutique hotels in                                                        e eco-resort’s approach to environmentally sensitive
           Nature Reserve.                  few decades later, the results speak for   extraordinary places around the world                                                             development was recognised long before the global
           Perched on a headland 45 minutes   themselves and their sensitive approach   with a demonstrated commitment to                                                                recognition recently bestowed by National Geographic.
           north of Cairns, owners Rob and   to the local environment has come full   sustainability, authenticity and                                                                   For more than a decade,  ala has achieved Advanced
           Oonagh Prettejohn purchased the   circle as  ala Beach Nature Reserve   excellence”.  e standards for inclusion                                                               Eco-certification. In 2017, the eco-lodge was awarded
           formerly degraded sugarcane      celebrates its 20th anniversary this year.   are based on four pillars of sustainable                                                        Green Travel Leader status by Ecotourism Australia in
           plantation in the early 1970s. Long   In a rare honour, National Geographic   tourism: protection of natural heritage,                                                        recognition of its responsible, sustainable practices and
           before sustainability and natural   selected the eco-resort for its exclusive   protection of cultural heritage, support                                                      environmental sensitivity.
                                                                             for local communities, and                                                                                  “ ala o fers a good example of how our guests have
                                                                             environmentally-friendly practices.                                                                         created local employment through demand for local
                                                                                                                                                                                         produce and services whilst also improving the natural
                                                                                                                                                                                         environment by minimising our footprint,” Rob said.
                                                                                                                                                                                         “ is is ecotourism at its best, working with nature to
                                                                                                                                                                                         build a better future.”
                                                                                  is is eco-tourism at
                                                                                 its best, working with
                                                                                   nature to build a
                                                                                     better future.
                                                                                                Rob
                                                                                                Prettejohn
                                                                Rob Prettejohn
                                                                             “It is heartening to see a growing
                                                                             demand and recognition for
           ABOUT THALA                                                       nature-based experiences,” Rob
                                                                             explained. “ ala being declared one of
           Thala’s unique accommodation is made up of 83 eco-designed, tree house-style   National Geographic’s Unique Lodges
           bungalows set on 58 hectares of native rainforest, with two-kilometres of   of the World endorses this and is a very
           private-access beach. Complimentary guided tours with onsite rangers allow   welcome birthday present as we
           Thala’s guests to enjoy full immersion in the natural environment through birds,   celebrate our 20th anniversary.
           wildlife, coconut plantation and star gazing themed immersive walks along with
           Indigenous cultural presentations.





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