Page 35 - Tropic Magazine Issue 30
P. 35
TROPIC • COVER STORY
Tropic
2016 magazine
197K
copies distributed
across the Far North
6500 +
hours invested by
writers and designers
2376
magazine pages
2021 produced
News website
100 % 33 Collectively re-design
lived fifty years
Cairns-based average age in Cairns COMING SOON
In between print deadlines, breaking
Bringing experience from news and delivering client projects,
our team’s been busy creating a fresh
Tropic Team
Sydney / Melbourne / Adelaide / Jakarta / Wagga Wagga face for our online counterpart, Tropic
Brisbane / London / Milan / Canberra / Launceston / PNG Now. Featuring a striking new font,
stronger visuals and design elements
to reflect today’s reading habits,
the new website mirrors the creativity
Tropic Studio and Tropic magazine
are known for, while enhancing your
access to local news.
Our bold new font choice has been
Inspired by history. Created by Swiss
graphic designer, Noël Leu, Tropic
Now’s new font GT Super harks back
to traditional news mastheads (and
automotive ads!) of the 60s and 70s,
while celebrating opulent curves and
achieving continuous flow.
From distinctive headlines to
uber-readable body text, GT Super is
coherent, dynamic, and fearless;
just like the Tropic team.
Keep an eye out for the new design!
MORE: tropicnow.com.au
35 • tropicnow.com.au
