Page 10 - Tropic Magazine Issue 24

INDUSTRY • REGIONAL HISTORY

EDITOR’S

LETTER

THE NEW ABNORMAL
By the time you read this, our news
website TropicNow.com.au will have
ticked over 1 million page views since the
start of the year.
It’s quite a leap from the goal we set
ourselves at the end of 2019, in what now
feels like a parallel universe.
Back then, as we looked ahead to the
new year, our small team set a target of
reaching 1 million page views by the end
of 2020.
Here we are, just five months in, and
we’ve hit that target seven months ahead
of schedule.
With insane traffic that melted our
server due to our coverage of the
coronavirus pandemic and other big
local news scoops, TropicNow.com.au
has become a focal point of sensible
reporting for our community.
We’re proud of our achievements and
humbled by the support of readers. 2 Check out our online marketplace the time to check out their products and
Importantly, we’re grateful to our Tropic Shop, a new initiative aimed services featured in these pages and
advertisers and clients. Journalism isn’t at bringing you awesome local support them whenever you can.
cheap or easy to produce (just ask any products and gifts while supporting And thank you for reading us in the
media outlet in the world), but we’re our journalism at the same time first half of this crazy rollercoaster of a
able to deliver free, factual reporting for Grab a magazine subscription to year. We look forward to reporting the
our community thanks to the support of 3 news online and publishing more great
local businesses large and small, many get each edition delivered to your editions in print during the second
letterbox – just search online for
of whom have been with us since our half of 2020 and beyond as life slowly…
launch more than four years ago. “Tropic magazine subscription” and eventually… gets back to some kind of
follow the links
You can support us too, because there’s new normal.
never been a more important time for 4 Chat to us about our marketing
factual, up-to-date news, particularly and design services at Tropic
with a 100% local focus and 100% locally Studio, from websites to graphic
owned platform like Tropic Now. design, video and digital marketing
campaigns and more.
1 If you’re a business owner, contact
us about advertising across our All of the above supports us in our Gavin King
print, online, social media and mission to promote the best our beautiful [email protected]
email platforms – you’ll be surprised region has to offer in print and online
what we can do for your business alongside our free local news service. PS: Please touch base if you have any feedback,
and the range of packages available Thank you to our advertisers – please take story ideas or advertising inquiries.

10 • Tropic • Issue 24