Page 11 - Tropic Magazine Issue 22

CONVERSATION #4: A catch up with Belinda from Crystalbrook
Collection is always a pleasure, and I was very happy to hear some
positive occupancy results and a great response to the F&B outlets at
Bailey (my favourite of the hotel group’s three local properties),
along with the exciting opening of its wild child (and our latest
Tropic cover star) Flynn.
CONVERSATION #5: A lunch meeting with TTNQ CEO Mark Olsen,
the very impressive leader of our region’s peak tourism body. Mark
and his team are working on some important marketing campaigns
for 2020. Now we just need a tourism levy to adequately fund it all. The
State Government and Opposition must show some leadership and
help facilitate Mayor Bob Manning’s plan. There’s a state election on this
year. Let’s make it clear to both sides that we want a tourism levy to be From digital marketing to
introduced sooner rather than later. websites, video to graphic
design, copy-writing to
TROPIC HQ VIEW event management, we can
From our vantage point here at Tropic HQ, our outlook for 2020 is big do it at Tropic Studio. Take
and bold too. a look at our portfolio and
Tropic Studio will ramp up our small business offerings this year, so services online and see how
touch base with me or my esteemed colleague Tim Cooke we can help your business
([email protected]) with any design and marketing projects you in 2020.
need to get your business sorted for the year ahead.
Things are happening in Tropic’s online world as well. I’ll always be Chat about your next project
an old-school journo at heart, so it’s a thrill to let you know we are tropicstudio.com.au
commencing a major update and upgrade of our online daily news site (07) 4079 5217
TropicNow.com.au, set to be unveiled in a few months’ time.
The site overhaul is partly funded by a Federal Government grant we
received late last year to assist independent regional publishers like
us provide local news content to you, our readers. We’re very excited
about the grant. A big thank you to the Feds and the Australian
Communications and Media Authority for the opportunity.
TropicNow.com.au traffic grew from just over 470,000 page views in
2018 to more than 835,000 page views last year. That’s a remarkable 77%
year-on-year increase, thanks in large part to our incredible journo Renee
Cluff. It demonstrates the community’s appetite for an alternative local
news source, 100% owned and operated by locals. In 2020, we have a goal
to hit one million page views for the first time since our launch in 2016.
Make sure you bookmark TropicNow.com.au if you haven’t already.
We’ve got some exciting developments happening online - and in the rest
of our business – in 2020. As the quote in our construction outlook story SUBSCRIBE
on page 46-47 says, it’s going to be a good year. Want Tropic delivered to your
mailbox, old-school style? Need
to switch off screens for a bit
with engaging editorial and
beautiful design? Grab an annual
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Gavin King kick back and relax with a good
[email protected] read every two months.
Head to tropicnow.com.au/
PS: You can reach me on [email protected] or in the office on 4079 tropic-magazine, sign up and
5217 with any feedback, inquiries or ideas. Thanks again for reading and to our we’ll do the rest.
advertisers for their support.

11 • tropicnow.com.au